Finance Affiliate Marketing

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By jhulott

Introduction to Finance Affiliate Marketing

Promoting Finance and Insurance Affiliate programs online can be very rewarding. With some of the highest payouts in the Affiliate Marketing World it may be time for you to add a finance or insurance site to your Virtual Real Estate.

Competitive

Yes it is a very competitive space but for small niche focused sites targetting the smaller return keywords, There is still plenty of money to be made. Don;lt try and gfo after the major keywords such as Mortgage, Loan, or Insurance , instead go niche or go local. For example:

Home Improvement Loans

California Home Loan Broker

In this way you will reuce the competition for that keyword and you could attract the bulk of the traffic.

Potential Returns

I have been Finance Affiliate Marketing sine 2003 and working in the online finance world since 1999. Commissions have changed a great deal but in the UK they are now fairly established and common rates are (US Dollar Amounts in Brackets to give you an Idea)

Car Insurance £50 - £95 ($100 - $180) per Completed Case

Home Insurance £20 - £95 ($40 - $180) per Completed Case

Mortgages £70 - £110 ($140 - $220) per Completed Case

Loans £50 - £200 ($100 - $400) per Completed Case - This is an interesting one as some Secured Loans will payout 4% of the loan value as commision. So if the loan was for £100,000 you could earn £4,000 ($8,000) in commissions!

You don't need many of those to make car payments.

Where to Find Good Deals

The key to all affiliate marketing comes down to trust and finding goood partners to work with. Luckily, Affiliate Networks signed good deals with most of the major high street companies. It also works in your favour to have a website with recognised brand names. It is almost like a silent endorsement of you and you site.

The Major Sources of UK Finance and Insurance Programs

OMG UK

The major player in UK finance and Insurance affiliate marketing. They have over 50 different brands including, Direct Line, Kwik Fit, Virgin, MBNA, Churchill Insurance and many more...

CJ

A strong established network. Have a good range of UK and US insurance companies including Zurich Insurance, Nationwide, Lloyds TSB and more...

Buy.at

Buy.at , a relatively new but fast growing network with brands such as Halifax, RSCPA, Capital One, Egg, Barclays and more...

Tradedoubler

A strong european based affiliate network. Brands include Amex, Asda, the AA, Credit Expert, and Halifax to name a few...

DGMPRO

DGM media group has just gone through a management buy out and they have several large finance brands including First Plus, Equifax, PetPlan, Pinnacle Pet Health care and more...

Affiliatewindow

Affiliate Window is a medium sized player but theystill have access to some great deals such as Go Compare, BUPA, Only Finance and MoneySuperMarket.

Going Direct

There could be some great deals by going direct to the insurance or finance company. Check their site to see if they offer an affiliate program. Do your research though. Make sure to check to see if there are any problems with the program. Do google searches or visit popular affiliate forums such as www.a4uforum.com and ask questions.

How to Setup a Blog for Affiliate Marketing

Affiliate Marketing Benefits by Shawn Collins

Promoting Finance Affiliate Programs Tips

This hub is not about general Affiliate Marketing techniques, I am sure there are bettter, much more focussed hubs, but in terms of finance and insurance in the UK it is slightly different as this business is regulated.

Stay Within The Law

This means, in the main, you will have to use the marketing materials provided to make sure you comply with the Law. If you have an idea for an advert them run it by the network and they may be able to get it approved but try and stick with what they give you, it is easier.

If you have a mailing list as the network if they have any email creative, you will be amazed how quickly this can be provided for a suitable list size.

Make Sure You Understand The Affiliate Offer.

Is it pay per lead, pay per application, pay per sale. if in doubt ask before you signup. For example Pay per sale on Insurance can happen same day so the commission will be paid quickly. On a secured loan , it could take 30 or even 60 days before the case completes so you could in effect be waiting 90 days or more to get paid.

Understanding this will remove any surprises later on.

Multiple Points Of Attack

I would suggest and this goes for any affiliate markeing use as many different methods as possible. Here are a few ideas:

Blogging

Article Marketing

NIche Website

Email Marketing

Pay Per Click Marketing

Classified Ads

Forum Marketing

Social Marketing (Add links to your profile pages etc.)

Offline Marketing (Local newspaper classfieds or Postcards) to promote you website

Affiliate Tips

  • Anybody Want a Free Networking Pass to Affiliate Summit East 2012?

    So you want to go to Affiliate Summit East 2012, taking place August 12-14, 2012 in New York City, but you’re a little light on funds? No problem, I’ve got an easy way for you to get a free Networking pass. The Networking pass provides admission to the Meet Market and Exhibit Hall, as well [...] - 25 hours ago

  • Behind the Scenes with Affiliate Powered Parent Resource MyJobChart

    My Job Chart is a great example of a useful site powered by affiliate marketing. The site is a tool to manage chores for kids and provide them rewards, some of which are available through Amazon affiliate links for parents to purchase for their kids. I’ve found My Job Chart to be a fantastic resource, [...] - 41 hours ago

  • Submit Your Affiliate Summit East 2012 Speaking Proposal

    Speaking proposals for Affiliate Summit East 2012, taking place August 12-14, 2012 in New York City, are now being accepted. The submission deadline is April 20, 2012. Any submissions after this date will not be considered. Accepted speakers will be notified no later than May 11, 2012. If you have not been contacted by May [...] - 2 days ago

Comments

jhulott profile image

jhulott Hub Author 4 years ago

Please share your tips and experiences here...

ink 3 years ago

Thanks -- some useful resources here, a couple of which I've not heard of before. I'll be testing the water in the UK finance market myself soon, so they'll come in handy!

taylortenretni 3 years ago

Great hub, loads of useful information, another site i found good is <a href="http://www.lifeaftergoogle.com">googlesucks</a>

samuilgr8 profile image

samuilgr8 2 years ago

Hello Jhulott, How are You?? Nice hub......!!

http://www.go4funding.com/ click on dis url

APD Marketing profile image

APD Marketing 2 years ago

Hi,

Very interesting to get a "take" on a market different to the ones I usually frequent. Thanks for some very good info.

Cheers

Derek

scheng1 24 months ago

This is very interesting! I think sooner or later the banks will let us market the bonds and other products, instead of hiring sales persons to pester passerbys.

Affiliate Income 18 months ago

Very interesting hub , building a niche website selling insurance would be a good way to make a lot of money.

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